Asha Imuno
Asha Imuno, a 22-year-old artist, producer, and songwriter hailing from Moreno Valley, California, is a dynamic creative force. Fusing influences from classic Hip-Hop, R&B, and modern Soul & Funk, his artistry embodies a blend of old and new. With a knack for poignant storytelling and infectious melodies, he channels his experiences as a young black artist from the Inland Empire into his work, fearlessly diving into provocative themes including, mental health, family trauma, identity and more in his lyricism. His breakout track "ZIG ZAGGING" earned over 15M streams & co-signs from Jordan Ward, Hitboy, and Diddy, along with growing his social following to 25K+ across platforms. The subsequent PERFECT PACE (feat. Amaria), landed on (5) Spotify Editorials including Vanguard and R&B Weekly, and his latest offering PUSHING BUTTONS was premiered by BET JAMS & earned him a collaboration with The Recording Academy’s Hip Hop 50th celebration. Imuno's musical roots trace back to his upbringing surrounded by talented musicians, including his grandmother, a pianist and music director. His artistic journey started with visual arts, later expanding into music through middle school jazz programs and marching bands. After joining the POC-led artist community KOGO in 2021, he began work on his forthcoming album "PINS & NEEDLES" diving deeper into discomfort, encompassing both the consequences of poor choices and the growth that arises from self-discovery. Imuno's exploration of human nature, memories, and self-understanding underpins the album's themes. Through this record, he not only delves into unexplored aspects of himself but also encourages listeners to embark on their own journeys of self-exploration.
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Upon the release of Pins and Needles, Asha Imuno received widespread support, landing on over 15+ (whole campaign number) playlists, securing prominent playlist covers, and on and off platform support.
Asha Imuno was the first artist to join the Mastercard Artist Accelerator, a program designed to provide emerging talent with industry mentorship, live performance opportunities, and digital training on cutting-edge technologies. As part of the partnership, Asha also participated in a live touring series launched in collaboration with OnesToWatch. This initiative aims to help artists expand their careers and fan base through a combination of performance and career development support.
Asha Imuno was the first artist to join the Mastercard Artist Accelerator, a program designed to provide emerging talent with industry mentorship, live performance opportunities, and digital training on cutting-edge technologies. As part of the partnership, Asha also participated in a live touring series launched in collaboration with OnesToWatch. This initiative aims to help artists expand their careers and fan base through a combination of performance and career development support.
In celebration of Valentine’s Day, Jean Deaux teamed up with Youth To The People to offer fans custom V-Day cards at their Los Angeles Arts District location. A select set of cards included golden tickets granting access to an exclusive, early listening session in March at a Los Angeles studio. Fans also received skincare products to celebrate love month. Additionally, custom vegan skincare boxes were sent to DSP partners and artist friends to commemorate the release of Jean Deaux’s single “Dreamin’.”