CASE STUDIES
Brand Partnerships
Curtis Waters teamed up with streetwear brand Brain Dead to host a sold-out premiere event featuring a short film for his album. The audio-visual experience provided an immersive look into Curtis’ creative vision, followed by an engaging Q&A session between Curtis and his fans.
In celebration of Valentine’s Day, Jean Deaux teamed up with Youth To The People to offer fans custom V-Day cards at their Los Angeles Arts District location. A select set of cards included golden tickets granting access to an exclusive, early listening session in March at a Los Angeles studio. Fans also received skincare products to celebrate love month. Additionally, custom vegan skincare boxes were sent to DSP partners and artist friends to commemorate the release of Jean Deaux’s single “Dreamin’.”
Asha Imuno was the first artist to join the Mastercard Artist Accelerator, a program designed to provide emerging talent with industry mentorship, live performance opportunities, and digital training on cutting-edge technologies. As part of the partnership, Asha also participated in a live touring series launched in collaboration with OnesToWatch. This initiative aims to help artists expand their careers and fan base through a combination of performance and career development support.
Editorial
Curtis Waters’ Bad Son album achieved global playlist placements in key markets, including 3 New Music Friday additions, prominent playlist covers, and significant social media support.
With the launch of Jean Deaux’s “Nowhere, Fast” EP, the project secured over 30+ editorial placements on release day one, including several prominent playlist covers.
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Upon the release of Pins and Needles, Asha Imuno received widespread support, landing on over 15+ (whole campaign number) playlists, securing prominent playlist covers, and on and off platform support.
press
In celebration of Valentine’s Day, Jean Deaux teamed up with Youth To The People to offer fans custom V-Day cards at their Los Angeles Arts District location. A select set of cards included golden tickets granting access to an exclusive, early listening session in March at a Los Angeles studio. Fans also received skincare products to celebrate love month. Additionally, custom vegan skincare boxes were sent to DSP partners and artist friends to commemorate the release of Jean Deaux’s single “Dreamin’.”
In celebration of Valentine’s Day, Jean Deaux teamed up with Youth To The People to offer fans custom V-Day cards at their Los Angeles Arts District location. A select set of cards included golden tickets granting access to an exclusive, early listening session in March at a Los Angeles studio. Fans also received skincare products to celebrate love month. Additionally, custom vegan skincare boxes were sent to DSP partners and artist friends to commemorate the release of Jean Deaux’s single “Dreamin’.”
sync
